Merch Store My Library Shopify Course

S H O P I F Y   C O U R S E 

Struggling To Get Sales on Your

Shopify Store? You're Not Alone. 

 

I’ve built a complete, step-by-step course that shows you exactly how to turn your Shopify store into one that actually sells. Inside, you’ll uncover the most common beginner mistakes that quietly block your sales — and learn how to fix them with clear, easy-to-follow video lessons. You’ll also get powerful optimization strategies to make your store look professional, attract buyers, and increase your revenue.

Take action the right way, and let’s transform your sales together.

 

By Shopify Success

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Learn from an official Shopify Partner who's helped thousands of beginners make money on Shopify.

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F U L L  C O U R S E    

Step-by-Step Tutorials

 Get 45+ video lessons walking you step-by-step through your store transformation.

Strategies for More Sales

No more looking at empty analytics. Learn a series of pro-level strategies to make your store actually sell. Get the numbers you've been dreaming of.

Video Lessons

Get crystal clear lessons on video and receive ongoing support as you work on your store. Easy to follow, easy to take action.

Sales Tricks Explained Easily

Learn how to calculate discounts carefully, what kind of discounts you should use, how to create them on Shopify, and how to show them to customers. 

Tutorials Inside Shopify + Outside Tools

Get step-by-step walkthroughs inside Shopify and learn how to use the right tools outside Shopify to boost your sales. 

Latest AI Tutorials To Enhance Visuals 

Transform your product photos with the latest AI tricks, learn how to use AI step-by-step, to make your online store look outstanding. 

Shopify Settings Fixes

Understand how to set up shipping the right way and fix costly mistakes that beginners usually make. Plus lots of ways to improve the user-experience of your store. 

O P T I M I Z E   S H O P I F Y
 

This is for Shopify store owners who want to...

Get More Sales

You made a store but it’s just not selling? Or maybe you're creating your store and want to be set up for success? This course is here to help you fix common mistakes almost every beginner makes, and elevate your store to its full sales potential.

 

Without having to...

 

❌  Spend thousands hiring web designers 

❌  Learn difficult softwares and get stuck 

❌  Get confused making discounts 

❌  Lose profits from badly planned offers

❌  Waste time on information that isn’t usable 

❌ Watch your Shopify store go to waste because you didn't do things right

 

And Instead:

 

✅   Make your store successful on a budget

✅   Get easy to follow tutorials and make real progress 

✅  Know exactly what discounts work for each product

✅   Create promotions that sell without losing profits

✅   Understand and apply key factors of successful stores

✅  Watch your Shopify store grow and scale as you build your dream online business

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 Course Content: Modules, Lessons

Each lesson is clear, easy to follow, and to the point. They are structured into mini episodes, so you can take action right away. 

Sell Like a Pro: Optimize Shopify FULL COURSE

  1. Intro

    2 lessons
    1. Welcome! Let's dive in.
    2. Course Navigation & Community Guidelines

  2. Product Photos

    10 lessons
    1. Intro on Image Quality & Why It Matters
    2. File Resolution Guidelines
    3. Image Sizing Mistake Explained
    4. Resizing Images with AI (Step-by-Step)
    5. Photo Angles - Guidelines and Examples
    6. Visual Text Mistake That Destroys Store Aesthetic (And the right way to do it)
    7. Editing Images with AI Magic Eraser (Step-by-Step) - Removing Undesired Elements from Photos
    8. Photo Background Mistake That Ruins Store Aesthetic - Background Do's and Don'ts
    9. Create Product Photo Backgrounds with AI - Shopify Magic Tutorial (Step-by-Step)
    10. Using Lifestyle Content To Connect with Customers - Concept Explained, Examples

  3. Language & Grammar

    2 lessons
    1. The Power of Language and Copywriting - Using Words To Sell
    2. How To Use ChatGPT To Write Like a Pro (AI Prompt Tutorial)

  4. Pro Design Skills

    3 lessons
    1. The Principles of Design - Learn What Makes a Store Look Incredibly Well-Designed
    2. Home Page Design (Step-by-Step) - Applying Design Principles - Watch my live thought process!
    3. Breaking Down Store Design - Watch me explain what makes this design work

  5. Call to Actions

    3 lessons
    1. Call to Action Basics: Definition, Examples, and Purpose of CTA's
    2. Call To Actions - Do's and Don'ts (Best practices, Mistakes To Avoid)
    3. Call To Actions Break Down - Explaining how this successful store uses consumer psychology in their CTA's

  6. Offers

    29 lesson
    1. The Power of Offers

    1. Percentage Discounts

      1. Percentage Discounts
      2. Creating a Percentage Discount on Shopify (Step-by-Step)

    2. BOGO Offers

      1. Buy 1 Get 1 Free
      2. Analyzing If It's Worth It
      3. Buy 1 Get 50% Off
      4. BOGO Combination Ideas
      5. Creating a BOGO Discount on Shopify (Step-by-Step)
      6. Creating BOGO deals with Kaching (Step-by-Step)

    3. Free Shipping

      1. Free Shipping Above $X
      2. Creating Free Shipping Discount

    4. Bundle Deals

      1. Bundle Deals
      2. Creating Bundle Deals on Shopify (Step-by-Step)
      3. Creating Bundles with Fast Bundle
      4. Creating Bundles with Kaching

    5. Flash Sale

      1. Flash Sales Offers
      2. Creating a Flash Sale Discount on Shopify (Step-by-Step)

    6. Limited Time Offers

      1. Limited Time Offers
      2. Creating Limited Time Offer Discounts on Shopify (Step-by-Step)

    7. Volume Offers

      1. Volume Discounts
      2. Creating a Volume Discount on Shopify (Step-by-Step)
      3. Is it Worth it? Step-by-Step Analysis

    8. Showing Offers To Customers

      1. Ways To Show Your Offers
      2. Banners for Offers
      3. Customizing Shopify Banner with Offer (Step-by-Step)
      4. Designing and Placing a Custom Banner on Shopify
      5. Pop-Up Offers
      6. Creating a Pop-Up Funnel
      7. Announcement Bars

  7. Product Page Optimization

    13 lessons
    1. Product Page Optimization - What It Is and Why It Matters
    2. Creating Product Page Templates (Step-by-Step)
    3. PART 1 - Product Page Optimization (Step-by-Step Design Session)
    4. PART 2 - Product Page Optimization (Step-by-Step Design Session)
    5. PART 3 - Product Page Optimization (Step-by-Step Design Session)
    6. Building Trust - Social Proof Strategy Introduction, Definitions, Statistics
    7. Adding Reviews to Your Store
    8. Adding Volume Bundles with Kaching (Step-by-Step)
    9. Adding BOGO with Kaching (Step-by-Step)
    10. Adding Offers with Fast Bundle
    11. UGC (User-Generated-Content) - What It Is, Examples
    12. Adding UGC To Shopify Store (Step-by-Step)
    13. Adding Customer Support Chatbot with AI (Step-by-Step)

  8. Shopify Settings

    8 lessons
    1. Shopify Settings - Clearing Beginner Set Up Mistakes
    2. Market Settings - Fixing Critical Mistakes on Selling Regions, Improving User-Experience
    3. Market Languages - What we can use it for
    4. Store Currencies - Improving User-Experience
    5. Shipping Settings - Complete Set Up from Scratch, Common Mistakes Explained, $600 Mistake Revealed
    6. Shopify Apps + Speed - What you need to pay attention to
    7. Viewing Loading Speed - Checking if store is loading fast enough, what healthy speed looks like
    8. Improving Loading Speed - What affects store speed and how to speed it up

  9. Outro

    1 lesson
    1. Outro - Completing Your Journey!
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C O U R S E    B O N U S 

Digital Guide + Community Access Included

 This program is structured intelligently for you to succeed. Each video lesson has a corresponding digital guide chapter you can refer to, plus an actual checklist you can tick off as you progress. Inside the community, we can exchange knowledge, ideas, and get valuable feedback. It's a place where we can help each other grow together. 

Digital Guide 

Packed with 78 pages of value for you to follow along and enhance your store. Creatively designed, fun to go through, and easy to understand.

Community Access

Get access to the community feed, where we can have constructive discussions, connect with others, share experiences.

T H E   V A L U E 

These are the things I wish I had known when I launched my first Shopify store.

 

If only back then I had the knowledge that I have today... I could've made money a lot sooner! So I've put my knowledge in this course for you. It's meant to walk you through every single thing you simply CANNOT miss in your Shopify store, plus tons of things you should include to maximize your success.

Ready to level up? Then let's do this the right way. 

T H E    S K Y  I S  T H E  L I M I T  

From $0 to $4,400+ In Sales.

No more wasting money on traffic that doesn't convert. This course is here to enhance your online store, so that when you get traffic, your visitors are actually excited to buy your products. 

I'll show you how to turn more visitors into buyers = get a higher conversion rate

I'll show everything I know on selling more  products per order = get a higher average order value

That's exactly what we do in this course. 

 

If you're tired of... 

 

❌  Wasting money on ads 

❌  Getting no sales

❌  Getting visitors but no customers 

❌  Working hours on your store and still no results

❌  Trying to fix it but losing hope

❌  Waiting for sales that never come

❌  Failing at making money online

 

Here's what we will do:

 

✅   Optimize your store first so that traffic from ads actually works

✅   Turn visitors into buyers

✅  Work on the things that matter for your sales

✅   Take organized action for impactful change

✅   Intentionally create results, with strategy. No guesswork.

✅  Make your dream business profitable, have financial freedom

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S E L L  L I K E  A  P R O

What Students Are Saying So Far!

"Just wanted to say you did an absolutely amazing job with this chapter. I'm really impressed with how well it turned out!"

"I'm so excited to make some MONEY!!"

 

"I watched your videos and finally got my first sale because of you, thank you for that. I would like to be mentored by you"

 

 

"I wish that everyone had tutorial skills like you do. [...] Thank you so much for the work you put into this."

- Ramboo

 

Pricing

Take the next step in your Shopify journey and get more sales! 

Sell Like a Pro: Optimize Shopify Full Course

$399 $129

One time payment.

  • Optimize Shopify: Sell Like a Pro Full Course
  • 7 modules and 45+ episodes
  • Ask questions in the episode comments
  • Get ongoing student support
  • Ultimate Store Optimization Checklist digital guide
  •  Access to the Optimize Shopify community
  • 1 Month access to exclusive support chat 
  • Store feedback session (your store reviewed)
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I N S I D E 

Revealing The Shipping Settings Mistake That Made me Lose a $600 Sale... 

 

As beginners we sometimes make mistakes. Sometimes those mistakes mean losing a $600 order because we set up our shipping profiles incorrectly... Yep, that happened to me on my first launch.

Luckily, I’ve learned a lot from my past experiences and I’d love to help you avoid such mistakes. This course is packed with beginner errors you could easily avoid with a little guidance. 

I N S I D E 

Train Your Eye To Design Like a Pro

 

Walk with me as we enhance the look, feel and flow of your store, so that it actually stands out amongst competitors. Let's build the online store you have been dreaming about.

I N S I D E 

A Series of Strategies To Get More Sales

 

We'll cover all sorts of clever methods to boost sales,  and set up everything step-by-step. Learn everything about offers, user-experience, and consumer psychology optimization. 

The Truth Is...

After analysing countless online stores, from struggling beginners to million-dollar pros, I've figured out a clear formula that is present across every successful store, and missing in every single store that is stuck with no sales.

It's not a black and white process, nor is it a quick thing I can tell you to change. When I say "formula," I mean I've truly reverse-engineered the patterns found in successful stores, and how each element works together in the game of online selling.

And I know, making sales is not just about the online store. Yes, making sales also has everything to do with factors outside your online store, like generating traffic and being good at promoting your products.

But the truth is, it all comes back to your online store. If that's not right, the rest won't work.

So I've put together this course. I've broken down every single element I know to be absolutely GAME-CHANGING for a Shopify store, and how you can practically apply them.

I've also included beginner mistakes you can easily avoid with a little guidance, so that you can dive straight into the ways of success.

The course is designed to be easy to understand and organized to follow along with. If you have any questions, I'll be here for you.

 

Sell Like a Pro: Optimize Shopify 

F U L L  C O U R S E

$129 USD   $399 USD

 
INCLUDED

7 modules and 45+ episodes video lessons: Clear, actionable modules designed to guide you through optimizing your Shopify store.

Downloadable Resources: A eBook Checklist Guide to follow along with, designed creatively.

Expert Strategies: Proven methods to avoid costly mistakes, improve your design, implement strategies, and create a store that converts visitors into buyers. Increase your conversion rate, your AOV, and your brand presence. No matter what kind of store or fulfillment method your have, this course is here to amplify your online sales.

Lifetime Access and Updates: Revisit the course anytime as your store grows and evolves. 

Immediate Start: Get instant access to all materials right after purchase!

Bonus Store Feedback Session (limited time)

Ready to level up? See you inside! 

A  B  O  U  T

Meet Your Coach

 

My name is Julia Arguello. I'm a business owner and a coach making 6 figures a year. But before I did any of that, I worked as a web designer and content creator for a couple years.

When I started teaching on YouTube, my goal was to create a learning experience that is easy to follow, relaxing to watch, inspiring to create, yet detailed and rich with knowledge. I have a real passion for simplifying information that is often communicated with fluff or in overcomplicated ways. 

My goal is to help you understand only what is truly useful and necessary, and I've crafted this course with time efficiency in mind. 

Over the years, I've developed my own creative style of teaching, helping hundreds of thousands of entrepreneus get started with online selling.

This course is the path to having a high-quality online store that business owners can easily adopt into their process without needing to learn all the ins & outs of marketing and design.

Today, I have a business and a brand that align perfectly with my lifestyle, and my marketing and branding abilities continue to be my edge and advantage. And if you join this course today, I will share all of that knowledge with you.

Learn from an Official Shopify Partner

Learn from an official Shopify Partner. With insider expertise and proven strategies, this course will help you turn your store into a high-converting, professional success. Gain the tools and knowledge to stand out and achieve real results, whether you’re just starting or refining your approach.

G O T  Q U E S T I O N S ?

Frequently Asked Questions

 

If you have any question that isn't answered here, feel free to email me at [email protected]

What if I'm new to Shopify?

That's ok! This course has been created with beginners in mind. While it does contain lots of advanced and professional tips, everything is explained in the most simplified way for beginners to understand and apply.

 

Can I ask questions inside?

Yes. Each course episode has its own comment section, just like on YouTube, where we’ll personally answer every question to ensure you feel fully supported throughout the course. You’ll also have access to the course community, a space to share posts, ask questions, and engage not only with us but also with other users.

 

Is this course right for my niche?

Yes. I've created the course in a way that is useful for all niches and fulfillment methods. There will be relevant information no matter your industry, whether you are dropshipping, or doing print-on-demand. 

 

How much time will the course take?

The course is structured into 7 comprehensive modules, featuring a total of 45 concise lessons. Most lessons are short and focused, making it easy to track your progress and stay organized. While you can watch the entire course in just 3,5 hours, it also includes actionable instructions and preparation tasks within your Shopify account. The total time you’ll spend depends on how deeply you dive into applying these strategies to your store.

 

Do I need any experience to take this course?

If you've watched my YouTube tutorials, you're already set. This course isn’t a basic setup tutorial—it’s a dive into common mistakes hindering the flow of your sales, and closer look into critical things you may have missed while building your store. Plus, it guides you through countless things you can do to maximize your store's potential, ensuring it’s fully optimized with proven strategies to boost your sales. If you have already launched, it's designed to take your store to the next level. And if you haven't launched, then it's here for you to launch in the best way possible.

  

What kind of store is this course for?

This course is applicable across various types of Shopify stores, no matter your industry, product type, or fulfillment method. If you are selling your own products, dropshipping, doing print-on-demand, or selling digital products, this course works for you.

Join Course and Get Community Access +  Digital Guide Bonus

When you enroll in the course, you get the checklist guide for free, plus exclusive community access and ongoing support.

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